In a current Google SEO office-hours Google responded to the concern as to the length of time it takes to recover from an algorithmic charge that arose from content quality issues.
Google’s new office-hours format doesn’t enable follow-up questions, resulting in answers that does not have subtlety and are less practical than the old format where the Googler can ask clarifying concerns.
For example, we have no idea if the “algorithmic penalty” that is referenced in the concern means that the website totally vanished from the search results or if it merely dropped a couple of positions.
There’s a difference in between the two situations.
This is the question that was asked:
“… if a site gets algorithmically punished for thin material, just how much of the site’s material do you have to update before the penalty is raised?”
There’s a lot of information that is missing from that question.
- Did Google send the publisher a message that their content was “algorithmically” penalized?
- Is the individual asking the concern assuming they are penalized and does not actually know?
Here is the answer:
“Well, it’s usually a great concept to tidy up poor quality material or spammy content that you may have created in the past.
For algorithmic actions, it can take us several months to review your website once again to identify that it’s no longer spammy.”
It Takes Months For Google to Evaluate Site Quality
Clearly it is very important to repair as close to all of the low quality content as possible. However after that’s done it might take a few months to recuperate into the search results.
John Mueller stated something similar in November 2021 about the length of time it considers a website that lost rankings to bounce back.
“I believe it’s a lot harder when it comes to things around quality in general where assessing the overall quality and relevance of a website is not really simple.
It takes a great deal of time for us to comprehend how a website harmonizes concerns to the remainder of the Web.
… And that’s something that can quickly take, I do not understand, a couple of months, a half a year, sometimes even longer than a half a year, for us to recognize considerable changes in the site’s total quality.
Due to the fact that we basically keep an eye out for … how does this site fit in with the context of the total web and that simply takes a lot of time.”
Likewise, at the 5:21 minute mark of this Google video, the Googler Aurora Morales describes what happens to sites that breach Google’s guidelines, consisting of the policy on thin material.
The Googler recommends:
“Websites that do not satisfy the monetization and natural search guidelines might be gotten rid of from the Browse index and have their ads disabled.”
Read more here: It Takes Months For Google To Examine Website Quality Throughout The Web
Listen to the Google SEO office-hours at the 24:24 minute mark here.
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